“At Patagonia, the protection and preservation of the environment isn’t just what we do after hours. It’s the reason we do business. Through grassroots activism we’re committed to ensuring that public officials in Michigan—and across the country—take urgent action to protect freshwater everywhere. Taking advantage of what we have, appreciating what others overlook, creating adventure from the unthinkable. That’s what the Great Lakes mean to us – why we feel driven to explore them and to protect them.”
– Dan Sloboda, Chicago District Environmental Coordinator of Patagonia
Great Lakes, Bad Lines
When you really love a place, you do what you can to protect it. For us, it was to make a film, to tell the Line 5 story through a lens of beauty and adventure. Our hope is to remind those of you who also love these amazing waters, why you love them, and provide you with easy ways to support the decommissioning of Line 5.
– Paul Hendricks, Patagonia